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Asian Communication Research - Vol. 20, No. 3

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[Invited Article]

Principles of Effective Message Design: A Review and Model of Content and Format Features

Joseph N. Cappella, Yue Li
DOI: https://doi.org/10.20879/acr.2023.20.023

[Original Article]

Social Media Dependency and Civic Engagement Among Older Urban Adults in Korea

Miran Pyun, Yong-Chan Kim
DOI: https://doi.org/10.20879/acr.2023.20.018

Examining the Moderating Role of Network Density on the Relationship Between Social Norms and Behavioral Intention in the Context of Unfriending

Minwoong Chung, Maria Knight Lapinski
DOI: https://doi.org/10.20879/acr.2023.20.020

Advertising Nationalism: How Effective Are Advertisements Appealing to Consumer Ethnocentrism? – The Cases of Electric Vehicles and Smartphones in a Developing Southeast Asian Country

Huu Dat Tran, Pham Phuong Uyen Diep, Thi Ngoc Anh Do
DOI: https://doi.org/10.20879/acr.2023.20.021

Media Coverage of K-pop by BBC and CNN: A Corpus-Assisted Discourse Analysis

Miri Moon
DOI: https://doi.org/10.20879/acr.2023.20.022

[Book Review]

Broussard, Meredith (2023). More than a Glitch: Confronting Race, Gender, and Ability Bias in Tech . The MIT Press.

Haerin Shin
DOI: https://doi.org/10.20879/acr.2023.20.015

Fedorenko, O. (2022). Flower of Capitalism: South Korean Advertising at a Crossroads . University of Hawai’i Press.

Jiyeon Kang
DOI: https://doi.org/10.20879/acr.2023.20.019

Editors’ Pick

1. Too Many? Too Few? Just Right? Construct Proliferation and Need for a Construct Dump

(Boster, Vol. 20, Issue 2)

2. Principles of Effective Message Design: A Review and Model of Content and Format Features

(Cappella & Li, Vol. 20, Issue 3)

3. Examining the Moderating Role of Network Density on the Relationship Between Social Norms and Behavioral Intention in the Context of Unfriending

(Chung & Lapinski, Vol. 20, Issue 3)